Euler Hermes, the world leader in trade credit insurance, becomes Allianz Trade

Today marks a new chapter in our story: Euler Hermes, the world leader in trade credit insurance, becomes Allianz Trade – a natural move as we have been fully part of the Allianz Group since 2018.

For over 100 years, we have been providing companies of all sizes with powerful tools to expand their business and protect their assets with trade credit insurance and surety bonds. Our goal has always been to anticipate and mitigate risks through business intelligence to help firms trade with confidence. Our in-depth knowledge of markets and economic cycles, combined with our predictive analytics applied to the largest set of company data, allow us to position our clients one step ahead.

We are the world leader in trade credit insurance, operate in 52 countries and count over 5,500 employees. Changing our brand name to Allianz Trade means reinforcing our position as a global player. With the new brand name, we will benefit even more from the reputation and strength of the Allianz Group, which has an extensive global network of expertise.

“We are now Allianz Trade. What does it mean for our company, for our clients and for our employees? In one word: more. More global expertise and knowledge inspiring more local solutions. More confidence in tomorrow with more opportunities to help businesses grow. More foresight and customized service. More ability to keep up even better with technological transformations. More visibility to attract new talents, and more career opportunities for our employees. There is a lot to be excited about, and we have only just begun to explore the possibilities”, says Clarisse Kopff, CEO of Allianz Trade.

Chris Townsend, member of the Board of Management of Allianz SE, adds: “We are excited to see Euler Hermes become Allianz Trade and are convinced that the change will bring about many benefits in terms of awareness, business development, growth and innovation. Allianz Trade is a unique, data driven and tech-enabled business, of which we are extremely proud.”

Our new brand name will directly support the implementation of our 2025 strategic plan. This plan underlines our strong ambition for growth across all our lines of business and geographies, and is based on three pillars:

• Extend core businesses: we want to expand our competitive edge in our trade credit insurance  business. We will continue to work on delivering top-level service in all market segments, building on unrivalled underwriting tools, skills and infrastructure, and on a multichannel distribution including the Allianz agents network. We also aim to accelerate market penetration in the U.S. 
• Scale growth engines: we will also develop faster our growth engines such as surety and specialty solutions (Transactional Cover Unit & Excess of loss). We are already experts in these lines of business, and we will invest to develop further and quickly expand our market shares.
• Prepare for the new world: our third priority focuses on the longer term, as we believe it is crucial to prepare ourselves for the future of trade. To remain ahead of the game, we must seize the opportunity given by the shift of B2B trade online and become a key player in this new ecosystem.

“Growth is at the heart of our new strategy. We strive to find solutions for customers active in national and global economies, because trade credit ensures the legitimacy and successful execution of business transactions. We remain strongly committed to our mission of timely, accurate information and prudent, stable, experienced-based services. We are entering a new, exciting phase for our company, and I am thrilled to begin this journey by becoming Allianz Trade”, says Clarisse Kopff.